🙂 So let’s look at some practices that will Free Online Courses help you in your experiments : 🥇

Free Online Courses : Do you want to constantly improve your communication and find those elements that will attract the most interest of your users? Perfect, A / B testing functionality will help you understand what your audience likes best. Essentially A / B testing is experimentation between two versions of an email campaign based on parameters (Email subject, sender address, content, delivery time, KPIs such as CTR & conversion rate) in certain subsets of the target audience. The goal is each time to find the ideal version of an email and through experimentation to optimize our communication.

A / B Testing Mailchimp

A / B Testing Moosend

🤓  Free Online Courses sendpulse.com Free 15,000 emails / month to up to 500 subscribers. ✅

Define exactly what your initial assumption is to take a test. E.g. compare email sending times to find the best one or use emoji in the subject of mail to increase the open rate.

Apply best techniques or choices of your competitors in your experiments, but in no case lose the authenticity and character of your communication. There are many best examples, but what will make your communication shine is the uniqueness with which you communicate with your audience and bring your brand to the world.

Define from the beginning based on which measurable quantities you will define the success of a test Eg. If you are experimenting with the subject of email, you will choose as a winner the one that will be opened by more than 70%, if the subsets of recipients that you will send are equal. This will determine if an A / B test was successful or if the change you experienced did not matter. In any case, you are a winner because you now know how your audience meets and you are better prepared to meet their expectations.

Keep a record of your experiments and their results. It may seem like a lot of work at first, but as you go along you will discover that it will help you judge the wider effectiveness of your experiments. It will also help you not to repeat statistically insignificant experiments and focus on those tests that will really improve your communication.

Decide whether to conduct an experiment on all of your audience or a subset of them and based on what characteristics. It is extremely important that the sample you choose is large enough that the results you get are safer.

🤑  In any case, put A / B testing in your communication optimization Free Online Courses routine and do not hesitate to share your questions with us in the comments of the article. 🔥

DNHOST Email Marketing & alternative platforms

If you feel that email platforms limit your needs or in relation to their cost do not offer you what you want, then we have the solution! Contact us at sales@dnhost.gr to enjoy our DNHOST Email Marketing service . Only with 25.65 € / month you can send 1,000-1,500 emails / hour with unlimited frequency of sending to as many recipients as you wish! Combine our service with the above html builders (Stripo, BEE Free, Postcards) that we suggest to you and create a powerful and perfectly tailored to your needs, email marketing tool.

Finally, you can check out the following email platforms that are constantly evolving and may be more suited to your needs:

sendinblue.com Free up to 300 emails / day and add subscribers without restrictions.

mailerlite.com Unlimited free 12,000 emails / month to up to 1,000 subscribers.

💥 Free Online Courses 12,500 emails / month to up to 500 subscribers 🔥.

It goes without saying that whatever communication platform you choose, the main issue is to be able to effectively inform your readers about your object of activity through the newsletter and to strengthen the image of your brand. So do not hesitate to use this extremely effective privately owned communication channel and discover the opportunities it hides for the development of your business or organization.