Free certificate courses : Continuing our SEO article we hope you have already started to build or optimize your SEO strategy based on our tips for 2021.
If you have not yet read the SEO Tips 2021 (Part 1) Free certificate courses , start now to find out how to increase the organic traffic of your website.
We will update our guides regularly, so you can send us your questions or the topics you would like us to develop in the comments at the end of the article.
We will be happy to do even more together and find out what concerns you today in the process of promoting your website in search results.
✅ Keyword Search Free certificate courses ⭐
The keywords that a site targets can consist of unique words (eg domain) or phrases (eg domain registration).
Their strategic choice and their use in all the elements related to SEO, will make the difference in the ranking of your pages.
You need to remember that search engines rate pages and unique URLs , so keywords should be seamlessly integrated into the respective pages and not just add them erratically to your website.
🤑 Free certificate courses Here’s an effective keyword finding and selection strategy: 🤓
Capture what your audience is, what categories it is divided into, and how big it is before you start looking for keywords. This way you will find the questions that users will search for your site and it will be clear how important each subcategory of your audience is for your website .
Many times (eg if you already have very strong competition for the same keywords or your subject is very specialized) , it is better to focus on keywords with lower search but more relevant to the product or theme of your site, to have a better quality organic traffic.
Record in an excel the initial keywords * with which you believe that each subcategory of your audience would look for your site, the problems and needs that your audience may have and look for solutions like the ones you offer.
* The function autocomplete (autocomplete) of browsers will help your recording after you complete the most popular search queries (search queries) filed by users in the words / phrases that will capture.Autocomlpete Google Browser Features
💥 Complete Free certificate courses the list of keywords with Google Keywords Planner , Keyword Tool and Answer the Public . 🔥
Avoid keywords that you think will attract users who are not interested in your product or service (and therefore increase your bounce rate Free certificate courses).
Search for the keywords used by your competitors by adding their sites to the Screaming Frog and saving in excel, as we have mentioned, every element of them that has a reference to SEO elements. So first you will get ideas for keywords that you missed and you will decide if you want to target the same as your competitors or if you will take advantage of any gaps they have in their targeting Free certificate courses.
Next, decide the specific pages you want to link your keywords to and divide them into primary and secondary . The goal is to have all the keywords that you have intentionally added to the pages and individual SEO elements, so that you can take action on monitoring, changes and Free certificate courses optimizations in the future.
If you can not add significant keywords to a page, plan to publish a new page that includes them or enrich another existing one.
